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Module / DATA-PROVIDER CATALOG

Full brand ownership. Free distribution.

If you're a brand, manufacturer, or importer with high-quality product data, you get full ownership of your brand inside PowersportOS. Your own portal access to manage parts, fitments, brand metadata, and updates. In exchange, your data flows to every retailer in our network who subscribes to your brand. No portal fee, no per-SKU fee. Full ownership comes with full responsibility: you keep your data current, accurate, and complete.


Quality data is the foundation of the platform.

A central catalog is only useful if the data inside it is trustworthy. Retailers across our network rely on PowersportOS for submodel-precise fitments, real photography, accurate cross-references, and current SKU lists. When that data is good, retailers sell more, and the brands behind it sell more, by virtue of being more findable, more correctly fitted, and more confidently displayed.

We could pay for that data, but every euro spent on data acquisition is a euro the platform can't spend on building tools. So we made it free for contributors instead. You give us good data, we give you distribution.


What flows in each direction.

// you provide

High-quality catalog data

Your SKUs with full metadata: brand, part number, description, category, OEM cross-references where they exist, weight + dimensions where they exist, manuals and product imagery. Most importantly: submodel-precise fitments, the level of detail that distinguishes "fits Outlander 1000" from "fits Outlander 1000 X-MR 2023–2026".

// you maintain

Ongoing data hygiene

New SKUs added to your range. End-of-life SKUs flagged as such. Fitment corrections when you discover errors or expand model coverage. Updated imagery and descriptions when you refresh your brand. Reasonable response time when our team flags a data-quality issue or asks for clarification.

// you grant

Redistribution licence

A non-exclusive licence for PowersportOS to redistribute your catalog data to subscribing retailers. The data passes through to their Shopify stores, displayed alongside their own pricing and stock. Your brand attribution is preserved at every step. You retain ownership of the data and can withdraw the licence with notice.

// we provide

Portal access + free distribution

You get a PowersportOS portal login to manage your brand directly: upload SKUs, edit metadata, update fitments, swap images, mark EOL parts. Your brand is listed in our central catalog, and every retailer in the network who subscribes to your brand gets your data flowing to their Shopify automatically. Basic brand-info display (logo, country of origin, website) makes you visible across the network. A direct contact on our side handles data-quality dialogue and brand questions.

// planned

Basic usage reporting Planned

How many retailers subscribe to your brand. Which countries they cover. Volume signals where appropriate. The basic "is this paying off?" view, free at the Data Provider tier. Detailed sales-channel reporting and active network analytics are part of the paid Manufacturer tier (see comparison below).

// no conflict

We don't compete with you

PowersportOS is plumbing, not marketplace. We don't sell parts, we don't take commission on retailer sales made through your catalog data, we don't run our own e-commerce store with your sortiment underneath. We don't sell aggregated insights to your competitors. We don't surface paid placements that override your brand in retailer search results. Your data builds the network; the network builds the platform. Symbiotic, not extractive.


What "good data" means here.

We evaluate every brand application against the same data-quality bar. The bar isn't an arbitrary checklist. Every item below maps to a real retailer or end-customer experience.

Submodel-precise fitments

Outlander 1000 X-MR and Outlander 1000 XT are different vehicles with different fitment realities. We don't accept fitment data at the model-only level. It would force retailers to either reject the brand or sell wrong-part returns into their customer base. Year ranges and chassis codes welcome where they apply.

Real product photography

Minimum 800×800 pixel images, photographed on a clean background or at a recognisable real-world angle. No phone-snapshot-on-the-warehouse-floor. No watermarked stock photos. Customer's confidence in your part starts with the image they see.

Descriptions in English or Swedish

Full sentences, not bullet-point fragments lifted from a spec sheet. Material composition, fitment intent, key dimensions where they matter. We can host multi-language descriptions if you maintain them, with English or Swedish at minimum.

OEM cross-references where they exist

If your part is a replacement for an OEM part number, we want that linkage. End customers search by OEM number constantly. Without the cross-reference, the part is functionally invisible to them.

Weight and dimensions where they apply

Required for any part that influences shipping calculations or fits-in-the-box logistics. Optional where genuinely irrelevant (e.g. digital downloads, vehicle-tied software). We don't fabricate this data. If you don't have it, leave it blank rather than guess.

Manuals and installation docs where relevant

Optional but valuable. End customers buying through a retailer's Shopify benefit enormously from having the manual one click away. Hosting cost is ours, attribution stays yours.


The line between Data Provider and Manufacturer tier.

Data Provider is intentionally narrow. If you want active platform features (analytics, the "find this part nearby" widget on your own Shopify, dealer-linking, network stock visibility) that's the paid Manufacturer track. The two are designed to coexist; many brands start as Data Providers and upgrade later when they want to do something with the network rather than just be in it.

// data provider (free)

What you don't get

  • · "Find this part at a reseller nearby" widget for your own Shopify product pages
  • · Network stock-visibility (which retailers stock what, where)
  • · Reseller-network query API
  • · Dealer-linking to manage which resellers are tied to your brand
  • · Detailed sales-channel analytics (basic usage reporting is planned for the free tier; full analytics is Manufacturer-only)

You do get portal access. That's how you maintain your own brand data. The difference vs Manufacturer is the active-platform features above, not the back-end tooling.

// manufacturer (€1,500 / month)

What that track adds

Same portal access, same data ownership, plus the active platform features that turn the network into a sales channel. "Find this part at a reseller near you" widget on your own Shopify. Reseller-network query API. Dealer-linking and network stock visibility. Full sales-channel analytics. HYBRID mode at no extra cost if you also sell direct. Same data-distribution mechanics as Data Provider, but now you can drive demand to your dealer network and see where your sortiment is selling.

Full Manufacturer track details →


Application is curated.

Because data quality is the basis of the partnership, we evaluate every brand application before accepting it into the central catalog. We're not gatekeeping (most brands with clean data pass) but we owe our retailers a baseline.

  1. Reach out. Email info@umbr.se with your brand name and a brief description of your range.
  2. Send a data sample. Typically 50–100 representative SKUs with the metadata you'd contribute to the catalog. CSV, JSON, or an existing PIM export all work.
  3. Quality review. We evaluate against the requirements above, flag any gaps, and ask clarifying questions. Most reviews complete within 2 weeks.
  4. Partnership agreement. Short, straightforward, non-exclusive. Defines the licence, your maintenance commitment, and the withdrawal terms.
  5. Portal access + onboarding. You get a portal login. Your initial catalog goes in either way you prefer (CSV upload via portal, direct API, or a one-time clean ingest from a source you provide). We notify retailers in the network who've expressed interest in your brand. From there, future updates are yours to push.

Want to be a Data Provider?

Brands with good data and an interest in network distribution are exactly the partners we're built around. Send us a note and we'll start the conversation.